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 - I. de Jong

The Comedy Edition

Campaign to attract pupils to apply for a traineeship about comedy and art. One poster communicates the abbreviation for humor and art; HA. In a line of posters it will form a laugh, the more posters the greater the laugh. The headlines on the posters speaks directly towards the pupils: ‘Do you know how the make the funniest meme?’. The posters where spread in places like high schools and libraries.

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 - I. de Jong

SOOF Ice cream & more

For the Almere base ice-cream parlour called Soof we developed the complete branding and campaign. The design has a high-end feel, but is still colourful. We gave the whole branding a personal touch by communicating in first person, even though nobody in the shop is called Soof (which is a Dutch name).

 

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 - I. de Jong

Publication

For a publication named ‘De Taal van de Toeschouwer’ I did the design. It is about the role of the spectator in theatre. I designed several title pages which are a combination of specatators and the title becoming part of the audience.

Writers: Tobias Kokkelmans, Marieke Dijkwel and Simone van Hulst
Print run: 200

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 - I. de Jong

Studio Nest rebranding

An upholstery in Rotterdam needed some tweeking in their branding. So the logo is based on the old one and has an adaptive nature, so it can be used in all kind of colors, which you can see on the postcards and flyer. Also I did the studio photography of some furniture.

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 - I. de Jong

Places & Spaces

Places ‘n Spaces is a website full with places and spaces where you can sit down, open up your laptop and get some work done. Where they serve quality coffee, heavenly lunches and where the wifi is on point. Where they have enough power sockets ánd surroundings that can inspire you without too much distraction. The city is your office and this website is created to share all the best places in Rotterdam.

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 - I. de Jong

Het Tussenuur

I did the rebranding for the young talent program of the Rotterdam theatre. They’re called Het Tussenuur, which is translated as free hour. Therefor I created an identity where the logo is standing between two brackets. I used the space between the brackets to show what the events of ‘het Tussenuur’ where about. A young talent program is nothing without it’s talents. So we did a shoot with the organisation. Every person was photographed with a custom made object, which told something about the person.

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Work

• Branding • Photography

 - I. de Jong

FINN

For a small restaurant in Almere, I did the branding, photography and mostly of the marketing strategy.

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